Target audience: People who want to find an affordable gym to workout at.
Objective: To get more people to sign up for gym memberships and to keep the memberships.
Positives: Cover photo is an interesting photo, especially for those who may feel like this.
-Shows some real life workouts, as well as the outside of the gym.
-Telephone number is in bold, to emphasize the importance. Negatives: Pictures are too pixelated, and are stretched way too much.-There is way too much white space.
-On the cover page there is a serious overuse of the Anytime Fitness logo.
-The whole brochure is too bland, there is not enough color, and the pictures are very blocky, with no border or anything to make it stand out.
Brochure 2:Target Audience: Anyone that would be a Notre Dame fan, or looking to become a fan of a team.
Objective: To get people to buy Notre Dame tickets and become fans of the team buying stuff of their website.
Positives: There is a good use of school colors. On each page of the brochure there is the navy blue and gold colors of Notre Dame.-The pictures I used were high activity pictures.
-There is a lot of information that is useful to getting people involved with the team.
Negatives: Again the pictures didn't have borders that made sense and had the wrong use of design graphics, or too much color.
-The team schedule logos didn't line up.
- The rivalry section was not put together very well and seemed disorganized.
No comments:
Post a Comment